LogZuno changelog

LogZuno can now turn the events it already tracks into a clear picture of who your users and accounts actually are, with ready-made activity lists built in from day one and a segment builder for making your own list whenever those ready-made ones don't quite match how your product defines who is active.

What You Gain

Knowing how many events happened is only half the story; knowing which users are active, which are drifting away, and which group accounts are powering most of your usage is the half that drives decisions. LogZuno now keeps a profile for every tracked user and group, with six ready-made lists (new, active, engaged, recent, power and drifting users) built in from day one. When those do not match how your product defines "active," a custom segment can combine any mix of properties, computed values, activity and event counts to build the exact list you need, and save it for reuse.

How It Works

Every user automatically gets a profile with their properties, a 90-day activity grid, event history and the groups they belong to; group profiles show the same for whole accounts, including a daily active member chart. The six ready-made lists update on their own as events come in. The segment builder lets you combine conditions — a property equals something, an event happened a certain number of times, a computed value crosses a threshold — with "match all" or "match any" logic, preview the result, and save it as a named segment anyone on the team can reuse. Lists and segments can be searched and exported to CSV. A saved segment stays live, so its membership updates automatically as users and accounts change over time.

Where to Find It

Open the Users or Groups page in any project to see the ready-made lists, search, or start a new segment. Available on every LogZuno plan.

Segments and profiles are built from the events your project is already tracking. Learn more about LogZuno at logzuno.app.

A new LogZuno project can now go from completely empty to tracking real events in minutes, with an install page that proves tracking is actually working before you write a single line of analysis code or wonder whether anything arrived at all.

What You Gain

Setting up event tracking usually means picking a library, writing boilerplate, and waiting to find out if anything actually arrived. LogZuno's install page removes the guesswork: it creates a project key, offers a snippet in whichever language or framework the site already uses, and then waits on screen and tells you the moment the first event shows up. Until real traffic arrives, a project can also load realistic sample data, so a new account always has something to look at, and that sample data is clearly marked and removable with one click.

How It Works

The install page offers the LogZuno JavaScript SDK as a script tag or npm package, plus ready-made code for cURL and a dozen other common ways to send events, each filled in with the project's own key. Add the script tag or snippet, load the page, and the install screen switches from waiting to "Data is arriving" on its own, no refresh needed. From there, the LogZuno SDK batches and retries events automatically, tracks pageviews (including single-page app navigation) and clicks without extra code, and works equally well from a browser or a server. Sample data can be added for a quick look around before real traffic exists, and removed later with one click, without affecting anything real that has already been tracked in the meantime.

Where to Find It

Open any new project to reach its install page, or revisit it later from Project Settings to add or remove sample data.

See how to invite teammates to help set this up. Learn more about LogZuno at logzuno.app.

LogZuno now reports pageviews and visitors alongside your event data, so you can see where traffic actually comes from without adding a second, separate analytics tool just to answer a question that should already live beside everything else you track about your product.

What You Gain

Running one tool for product events and another for website traffic means switching screens, and often accounts, just to answer "where did this visitor come from." LogZuno's web analytics answers that from the same project: pageviews and visitors over time, the pages people land on and leave from, the sites and search engines sending them, and the UTM campaigns behind a spike. Filtering by any of those, down to a single referrer or campaign, takes one click, and comparing the current period to the one before it is built in.

How It Works

Once the install snippet from a project's setup page is in place, web analytics starts reporting automatically — there is nothing extra to turn on, and no separate account to create. The report breaks traffic down by top pages, referrers, UTM source, medium and campaign, country shown on a world map, device type, browser and operating system, each clickable to filter the whole report by that one value. Referrer addresses are normalized so two versions of the same site count as a single source instead of splitting the traffic across them. A KPI metrics page keeps a running history of whichever numbers matter most to your team, going back 90 days, so a trend is never lost between one look and the next.

Where to Find It

Open Web Analytics from any project's sidebar to see the full report, or KPI Metrics for a running history of your most-watched numbers.

Web analytics reads from the same install already tracking your events. Learn more about LogZuno at logzuno.app.

Your web analytics now separates real human visitors from bots and AI crawlers, and tells you which AI assistants are reading your site.

What You Gain

Automated traffic — crawlers, scrapers, and AI assistants browsing on someone's behalf — never runs the scripts that most analytics depend on, so it has always been invisible or, worse, miscounted as real visitors. LogZuno now tells the two apart: visits from a real person's browser are counted as people, while automated views are kept but never count toward your visitor totals or your usage. A new AI Visibility report names which AI assistant visited (ChatGPT, Perplexity, Claude, Gemini, Copilot and others), shows the pages they read, the visits those assistants send your way when someone clicks through from an answer, and any errors your site served them.

How It Works

Automated visits are checked against the address lists AI companies publish for their own crawlers, so an impostor claiming to be a known assistant is flagged rather than trusted. The numbers behind AI Visibility can trigger an alert, and are available through the REST API and MCP for anyone pulling the data into their own reporting.

Where to Find It

Open Project → Web Analytics → AI Visibility.

Learn more about LogZuno at logzuno.app.

Your project's API keys list now shows each key masked, with a safe way to see the full value again whenever you genuinely need it.

What You Gain

API keys now display with only their last few characters visible, so a shared screen or screenshot never exposes a working key by accident. When you do need the full value — setting up a new environment, or wiring up a collector — you can reveal it on demand instead of having to delete and recreate the key just to see it again.

How It Works

Click "Reveal" next to a key, confirm your account password, and the full value appears in a dialog with a one-click copy button. The key is never shown without that password check, and it leaves the dialog the moment you close it, so it isn't left visible on screen.

Where to Find It

Open Project Settings → API Keys and choose "Reveal" next to any key.

Learn more about LogZuno at logzuno.app.

Every tracked user now gets their own avatar, and their profile page shows far more about them at a glance.

What You Gain

Each user is given a distinct emoji avatar based on their user ID, so you can tell people apart in a list at a glance — the same avatar appears everywhere you see that user, in the app and in your reports. The profile page itself has been redesigned: it now shows whether someone is online right now or when they were last active, their first and last-seen dates, and a full activity grid that runs all the way to today instead of stopping a few days early. You can also see a user's most-used events and a day-by-day timeline of what they did, alongside their properties and any computed values you track for them.

How It Works

Open any user's profile from a project's Users page — there's nothing to turn on. The avatar and activity status update automatically as new events arrive, with no setup needed.

Where to Find It

Open Project → Users, then select a user to see their new profile.

Learn more about LogZuno at logzuno.app.

LogZuno can now push notify-worthy events straight to you, on your phone or in your browser, the moment they happen.

What You Gain

Flag an event as worth your attention and everyone subscribed gets it pushed in real time, so you don't have to keep a dashboard open to catch something important. If a project sends a flurry of notify-worthy events in the same minute, you get one push instead of a flood, with a count of how many more came in.

How It Works

Mark an event notify: true when you send it and LogZuno delivers it to your phone and to any browser where you've turned notifications on. Turn event notifications on or off per project, and mute individual channels you don't want to hear from — a channel muted for everyone in a project's settings stays quiet for you too.

Where to Find It

Open Settings → Notifications to turn event pushes on or off for each project and mute specific channels.

Learn more about LogZuno at logzuno.app.

The LogZuno playground now covers every kind of API call, not just a single test event.

What You Gain

Trying out an API call used to mean picking through documentation and guessing at the exact shape a request needed. The playground now has a tab for each kind of call LogZuno accepts — events, identities, groups and insight updates (setting, incrementing or decrementing a number you track) — and sends whatever you fill in for real, validated exactly as the live API would. Whichever tab is open, the matching code appears next to it, ready to copy into your own project in the SDK, cURL, JavaScript, Node.js, PHP, Python, Ruby or Go, so there is no translating a sample request into your own language by hand.

How It Works

Each tab's fields map directly onto that call's real shape: an event or identity call takes a channel (pick an existing one or type a new one, with a searchable icon to label it) and any properties you add; a group call takes a group id and its properties; an insight call takes the insight's name and the number to set, add or subtract. Submitting any of them sends a genuine request using your project's own key, and the code panel updates to match exactly what was just sent, so the snippet you copy is already proven to work.

Where to Find It

Open the Playground from any project's settings and choose a tab for the kind of call you want to try.

Learn more about LogZuno at logzuno.app.

The Charts page now shows your charts, not just their names.

What You Gain

The Charts page used to be a plain list of your saved charts' titles. Now every chart renders live right there, the same way dashboard tiles do, so you can scan what's happening across all of them without opening each one. Starting a new chart is also easier: "New chart" opens a gallery of twelve ready-made types — line, bar, pie, funnel, area, number, table, retention, frequency and more — each one running with real results the moment you pick it, instead of dropping you into a blank builder.

How It Works

Open any chart tile to edit it in the builder, exactly as before. Pick "New chart" and choose a type from the gallery to start from a working chart you can then narrow down.

Where to Find It

Open Project → Charts.

Learn more about LogZuno at logzuno.app.

LogZuno can now bring in data you already have from elsewhere, and send any of it back out again later, for a backup or to use somewhere else.

What You Gain

Switching to a new analytics tool usually means starting from zero or writing a one-off script just to get your existing data in. LogZuno now accepts a bulk import of past events and user profiles, so history does not have to be lost on day one, and the same data, or the result of any chart, can be exported back out at any time, for a backup or to use elsewhere.

How It Works

Imports accept events and user profiles as a CSV or JSON Lines file, validate every row the same way the live API does, and count toward the same usage allowance without triggering any of your alerts along the way. Exports work the same way in reverse, as a CSV with spreadsheet-safe formatting or JSON Lines, delivered through a short-lived signed link kept for seven days before it expires for safety. Every import and export can be checked for progress and downloaded later from the same settings page.

Where to Find It

Open Import/Export from any project's settings to bring in or send out data right away, with no setup required beyond an existing project.

Learn more about LogZuno at logzuno.app.

LogZuno organization owners can now share a personal referral link and earn an ongoing commission every time someone who clicks it goes on to become a paying customer, with every click, signup and payout tracked automatically rather than left for the owner to piece together by hand.

What You Gain

Recommending a tool you like usually earns the person you told nothing back. LogZuno's affiliate program changes that: an owner gets their own referral link, and anyone who signs up through it and goes on to pay is credited to that owner automatically, for as long as they stay a customer. The person being referred gets something too — a $5 signup credit applied automatically the first time their organization subscribes to a paid plan. There is nothing to apply for and nothing to track by hand — every click, signup and paid invoice it leads to is recorded and paid out on its own.

How It Works

From the affiliate page, an owner finds a personal referral link to share anywhere. LogZuno records when someone clicks it, when they sign up, and credits that signup to the referring owner the moment they create their organization, before they have paid anything at all. Once a referred organization pays its first invoice, the referring owner earns a 10% commission on that invoice and every one after it, for as long as the referred organization stays a paying customer, paid out automatically once the amount owed clears a short holding period. Clicks, signups and earned commissions are all visible on the same page, with an email receipt sent for every payout, so nothing has to be reconciled by hand.

Where to Find It

Organization owners can find their referral link and earnings under Affiliate in account settings. The program is open to every paying organization's owner.

Only an organization's owner can see and share its referral link; see how owner, admin, member and viewer roles differ. See current plans on the LogZuno pricing page.

When someone asks to have their data erased, deleting their account should also erase the trail they left behind it. LogZuno now lets an owner or admin remove everything the product holds about one user — their events, their profile, their group membership, and even the anonymous activity they generated before they ever signed in — in a single action, instead of a support ticket.

What You Gain

Until now, answering a request to delete someone's data meant there was nothing inside LogZuno itself to do it with. An owner or admin can now erase a user completely: every event they sent, their profile and the groups they belonged to, and the pageviews and anonymous activity tied to the browser they used before they identified themselves. The user's totals also disappear from every report and chart afterward, not just their raw records, so a deleted person's activity doesn't keep showing up in numbers your team still relies on. The action can't be undone, so it's reserved for owners and admins, and it never touches any other user's data.

How It Works

Open a user's profile and choose "Delete user data," then type their user ID to confirm — a safeguard against deleting the wrong person by mistake. The same action is available from the API for teams that handle privacy requests through their own tools or support systems, using an admin-level key or an owner's or admin's own access. Either way, a confirmation shows exactly how many events and pageviews were removed. The deletion keeps no record of who was erased beyond a one-way fingerprint used to confirm it happened, not the user's identity itself. If that same user ID sends new events afterward, LogZuno simply starts tracking them again as a new record going forward.

Where to Find It

Open any user's profile from a project's Users page and scroll to the bottom to find "Delete user data," or call the same action from the REST API available to your own code. Available to owners and admins on every plan.

Learn more about LogZuno at logzuno.app.

An API key can now be limited so it no longer creates new channels or groups just by naming them in an incoming event.

What You Gain

Until now, any event, identity or group call that named a channel or group LogZuno hadn't seen before created it on the spot — handy at first, but it meant a typo in your tracking code could leave you with a stray channel cluttering your project. You can now turn that off per key, so an unrecognized name is rejected with a clear error instead of silently creating something new. A batch call is rejected as a whole rather than partly applied, so you always know exactly what went in.

How It Works

Set the right when you create a key, or switch it on an existing one, from your project's API key settings. With it off, calls must use channels and groups that already exist. You can still add a channel by hand at any time from the project's settings, so turning the right off never blocks you from growing your tracking — it just takes the guesswork out of incoming data.

Where to Find It

Open Project Settings → API Keys to switch the right on an existing key, or Project Settings → Channels to add one yourself.

Learn more about LogZuno at logzuno.app.

Finding every event tied to one channel, user, group or property value is now one click away, right from wherever you see that value.

What You Gain

Until now, tracking down every event that matched a particular channel, user, group or property meant typing a search by hand. Now you can click that value anywhere it appears — in the event drawer or the events table — and LogZuno instantly searches for everything that matches it. Each filter you add shows up as its own removable token in the search bar, so you can stack several together (say, one user plus one channel) and take away just the one you no longer need, without retyping the rest.

How It Works

Click a channel, event name, user, group, or any property value to add it as a search token. You can also type the same filters directly into the search bar, and remove any token with one click.

Where to Find It

Open Project → Events and click any value to search by it.

Learn more about LogZuno at logzuno.app.

LogZuno now has a full REST API and a way for AI assistants to work with your data directly, both built on the same access controls as the app itself.

What You Gain

Anything you can see or do in LogZuno, your own code or an AI assistant can now do too: pull events, manage users, run insights, ask questions in plain English, read dashboards and metrics, and manage alerts and devices. You decide how much access to hand out, down to read-only or a single project, and you can revoke it at any time without touching anyone else's access.

How It Works

Create a project API key or a personal access token from your account settings, scoped to your own role so a token can never do more than you can. A full OpenAPI reference documents every endpoint for your own integrations. For AI assistants, LogZuno also runs a connector that signs in the same way and offers a focused set of tools for listing projects and users, logging and querying events, running an insight, reading a dashboard and creating an alert, so an assistant can answer questions or act on your data without needing its own copy of it.

Where to Find It

Open Settings → API Tokens to create and manage tokens, or visit /docs/api for the full reference. Point any MCP-compatible AI assistant at your LogZuno workspace to connect it.

Learn more about LogZuno at logzuno.app.

LogZuno now has a point-and-click builder for trends, funnels, retention and more, plus dashboards to arrange them on, with no code or query language required to answer a question about how your product is actually being used day to day.

What You Gain

A good question about your product shouldn't need an engineer to answer. The chart builder covers trends, totals, tables, funnels, retention, frequency and user lists, each with a live preview and a written summary explaining what the numbers show. Charts can be arranged into a dashboard with drag-and-drop and resizing, filtered to a date range, and set to refresh on their own. A dashboard can be shared outside your team with a public, revocable link or embedded elsewhere, and six ready-made templates — overview, features, activation, acquisition, retention and power users — create a full set of charts in one click instead of building each from scratch.

How It Works

Opening "New chart" shows a gallery of chart types to start from, each one ready to run across all of a project's events the moment it is chosen. Dashboard tiles load independently of each other, so one slow chart never holds up the rest of the page, and a tile can show a KPI metric or a free-form note alongside the charts themselves. Charts are built from the same events LogZuno already tracks, and a funnel chart lets you open any step to see exactly who converted or dropped off at that point. A chart or dashboard, once built, can be saved, reopened and edited by anyone else on the team too.

Where to Find It

Open Dashboards from any project to create one from a template or your own tiles, or choose "New chart" from the sidebar to build a single chart from scratch.

Charts and dashboards are built from the events a project is already tracking. Learn more about LogZuno at logzuno.app.

LogZuno can now turn a plain-English question about your data into a real chart, instead of asking you to build one by hand first. Asking is as simple as typing the question the way you would ask a colleague sitting next to you, and getting back a chart built from your project's own events rather than a guess.

What You Gain

Not everyone on a team knows how to build a funnel or a retention chart, and not every question is worth the time to figure out. Ask LogZuno closes that gap: type a question the way you would ask a colleague, and it comes back with an actual chart built from your own events, not a guess in a text box. The chart runs for real, can be saved and reopened later with fresh numbers, and only your question along with your event and property names are used to produce it — never the people or data behind them.

How It Works

Open Ask LogZuno from any project and type a question, such as how many people completed a certain action last week. It turns the question into a chart definition, checks that the definition is valid against your project's own events and properties, and automatically retries once if the first attempt does not quite fit before running it as a normal chart anyone could have built by hand. Every conversation and its favourited answers are kept per user, and reopening a saved answer re-runs it against current data rather than showing a stale snapshot from whenever it was first asked. The chart behind every answer can be opened and edited like any other, so a good question becomes a reusable chart rather than a one-off reply. A question outside what your tracked data can answer gets told so plainly, instead of a confident-looking guess.

Where to Find It

Open Ask LogZuno from any project's sidebar and type your question in the box provided. Included on every LogZuno plan at no extra cost.

Answers are built from the same chart builder available in every project. Learn more about LogZuno at logzuno.app.

LogZuno can now watch your data for you and send an alert the moment something worth knowing happens, delivered wherever your team already gets notified, instead of waiting for someone to notice it on a dashboard they may not open again for days.

What You Gain

Checking a dashboard every day to catch a problem or a milestone does not scale, and most things worth knowing happen between those checks. LogZuno's alerts watch for you: an instant alert on a specific event, a threshold alert when a number crosses a line you set, or a scheduled report delivered on a routine. Each one can be filtered to a specific event, user or group so you only hear about what matters, and can be snoozed or temporarily paused without deleting it. A weekly summary of each project also goes out automatically, timed to each project's own timezone.

How It Works

Alerts are created and managed from a project's Alerts page, with a history of every delivery kept for 90 days. Delivery goes to whichever destinations a project has connected: email, a team chat app, a signed webhook for your own systems, or push notifications to the phones and browsers of members who opted in to receive them. High-volume event rules are capped per minute with a summary of what was left out, so a single busy moment cannot flood a channel with duplicate alerts. Each member also has a personal Notifications page to choose their own push and weekly-report preferences without affecting anyone else's settings on the same project.

Where to Find It

Open Alerts from any project to create or manage one, or Notifications in account settings to set your own personal delivery preferences.

Alerts can watch any of the users and segments LogZuno already tracks. Learn more about LogZuno at logzuno.app.

A command palette now lets you jump to any project or settings page in LogZuno without clicking through menus.

What You Gain

Finding a specific project or settings page in a growing list of organizations and projects can mean several clicks before you land where you meant to go. Pressing ⌘K (Ctrl+K on Windows and Linux) opens a search box that jumps straight to any project, or to project settings, channels, members, billing, API keys, security or sign-out, from anywhere in the app.

How It Works

Typing a project or page name filters the list as you go; selecting a result navigates there immediately and closes the palette. A visible "Search ⌘K" button in the header is always there as a reminder the shortcut exists, for anyone who prefers a click over a keyboard shortcut.

Where to Find It

Press ⌘K or Ctrl+K anywhere in LogZuno, or click the Search button in the header.

Learn more about LogZuno at logzuno.app.

A LogZuno organization can now hold a whole team instead of just one person. Teammates are invited by email, each one gets their own sign-in, and each is given exactly the access their job needs rather than sharing a single account and password between everyone who needs to see the data.

What You Gain

Before, there was no way to bring a team into one LogZuno account without sharing a single login. Now an organization can invite as many teammates as it needs, each with their own sign-in and their own role. An owner or admin keeps control of billing, API keys and membership, while a member works day to day in the projects and a viewer can check dashboards and reports without being able to change anything. Removing someone's access, or handing ownership to someone else, takes one action from organization settings instead of changing a shared password.

How It Works

From organization settings, an owner or admin sends an invitation to a teammate's email address; the teammate accepts it to join with the role chosen for them. Four roles are available: owner, admin, member and viewer, each opening or closing specific settings and actions across the organization. Every project inside the organization follows the same membership, so a new hire sees every project they are meant to the moment they accept. An audit log records every invitation, role change and removal, so it is always clear who changed what and when. An owner can transfer ownership of the whole organization to another member when needed, and a pending invitation can be cancelled before it is accepted if a role was chosen by mistake.

Where to Find It

Open organization settings from any project and go to Members to invite a teammate or change a role. Available on every plan, including the free trial.

Pricing and plan details are on the LogZuno pricing page. Learn more about LogZuno at logzuno.app.

LogZuno now has a Billing page where you can see your usage against your plan's quota, switch plans, manage payment details, and download invoices.

What You Gain

Instead of wondering how close you are to your plan's limit, you can now see it directly: a usage bar on the Billing page shows how many events and pageviews you have used this period against your plan's quota, and when the current period started. Moving to a bigger or smaller plan is a self-serve switch, with no need to cancel and resubscribe, and every past invoice is one click away.

Fair warning before you are cut off

Running out of room used to be a surprise. Now an email goes out automatically when your usage crosses 80%, 90% and 100% of your plan's quota for the period, so you know a limit is close well before new events stop being accepted. If usage does reach 100%, new events and pageviews are held until either the next billing period starts or you upgrade to a bigger plan.

How It Works

Each organization carries its own plan, billing period and usage counter, so moving between organizations shows each one's own standing. Starting or changing a plan opens a secure checkout where promo codes and tax details are accepted, and swapping to another paid plan takes effect immediately rather than waiting for the next renewal. From the same page, a link opens a secure billing portal to update your card, see billing history, and download any invoice as a PDF.

Where to Find It

Open Billing from your organization's settings. Only an owner or admin can change the plan or payment method, the same roles you already set for your team; anyone on the organization can view current usage. See current plans on the LogZuno pricing page.